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You may know from interactions with me that I am a big fan of setting and beating goals. I can’t believe it, but 2011 is almost gone. Wow, only two months left to 2012. So let me ask you… How many of your business goals have you accomplished so far this year? How many more …
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When I was asked to teach a copywriting class for a special program at The Ohio State University, I discovered that teaching writing is far more difficult than the writing itself. Many of the things I did naturally from experience or instinct were a complete mystery to my students. So, in order to make the …
For those of you who are working in a customer service industry, the quality of that customer service itself is the most important aspect of the job. People respond positively to good customer service. IF you are a business owner then you know how the saying goes, it’s easier to keep a customer, as it …
If human resources, falls last on your allocation of time, then you are missing the most basic key to success behind the desired implementation in the various fields stated above. The key that acts as an enabler for all the stated crucial tasks is the manpower, without which any firm, irrespective of size or nature, …
If you haven’t failed then you’re probably not trying hard enough. This video has over three million views but it will never get old.
Most small businesses depend on the expertise of whoever is on payroll at a given time. As a consequence, how tasks are performed changes as people come and go. The danger is that customers will have unpredictable experiences with your business, and might not come back. The solution is to create a systems-dependent, not people-dependent, …
There are three stages to business development: start-up, in-business and on-business. In each stage, you’ll face unique challenges and opportunities. As a start-up, you struggle with time management issues because you’re probably still doing all of the work yourself. You willingly devote everything to your business regardless of the toll it takes on you personally. You’re …